In March 2017, several US Commercial Service offices around the globe will host International Patient Day programs, where foreign government regulators and high level officials will see the personal impact U.S. medical technology has on their local population. International Patient Day seeks to build the human connection through sharing personal stories of how U.S. technology is improving lives in their country.
Where: Various countries around the globe.
Program: Each country’s program will feature presentations from local doctors and patients who will talk about how US technologies have improved their lives. A networking reception where regulators can speak with US healthcare technology firms will follow these presentations.
Marketing Partnership Opportunity: International Patient Day will provide marketing partners with valuable exposure to and engagement with foreign government regulators and other critical decision makers. Marketing partners will be responsible for:
- Locating a doctor or patient in the target country who uses your company’s technology and would be willing to speak at the International Patient Day.
- Attending the local International Patient Day to discuss new technology or answer questions.
For more information on the marketing partnership opportunity, please contact Melissa Grosso at Melissa.Grosso@trade.gov or 860-638-6955.